SHOTLIST | INSTAGRAM POSTS | CAPTION STRUCTURE

RETREAT MARKETING ON INSTAGRAM KIT

Stop guessing what to capture and what to post.

Get a ready‑to‑use shotlist + 8 Instagram caption templates – so you can film once and post for weeks.

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Essential posts

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Do any of these sound familiar?

“I return from retreat with 500 photos – and no idea which ones to post when.”
“Writing captions takes me hours. I stare at a blank screen and feel stuck.”
“My social media feels random. I don't have a clear plan for what to say or when.”
“I know great photos matter, but I'm not a photographer – I don't know what to capture.”
“I post inconsistently because creating content feels like a second full‑time job.”
“My engagement is low. I'm not sure my posts actually help sell the next retreat.”
“I have beautiful images from past retreats, but they're just sitting in a folder, unused.”
“I'm not a marketer. I don't know what hook, problem, solution, CTA even mean.”

If you recognized yourself from any of these, this free Google Sheet is made for you.

📸 Shotlist for 8 key retreat moments
📝 8 Instagram post templates
Each Instagram post follows the ideal caption structure for attraction and engagement
🎬 Format recommendations
Carousel, Reel, or single image? We tell you which format works best for each post.
✍️ On‑screen text suggestions
Add a few words to your Reels or carousel slides – instantly more engaging.